Use Case · Outbound · LeadBot & SuperGrow

From Manual Prospecting to a Predictable Revenue Machine

Is your SDR team spending 60% of their time searching for email addresses on Google when they should be closing deals? You won't solve this by hiring more people. You'll solve it by automating low-value work.

With MyDatAgent's AI Ecosystem, you deploy a 24/7 prospecting factory. Agents scour the web for your ICP, qualify leads via WhatsApp, and schedule meetings directly in the closers' calendars — all integrated with your CRM.

Impact · Real Results

Revenue generated by a predictable system, not a miracle

Results achieved with the LeadBot + SuperGrow ecosystem in mid-sized sales teams in Brazil.

−60%
CAC · Customer Acquisition Cost

Vs. manual prospecting

Sales efforts where they pay off — hot leads prioritized by the scraper's score.

3×
Scheduled meetings

With the same headcount

The same team delivers 3× more qualified meetings per month.

70%+
Open rate · WhatsApp

Vs. 20% for email

The right channel for Brazilian B2B — open rate, response rate, and speed.

60–90d
Return on investment

ROI 3× to 5× per year

The operation pays for itself in the first quarter — and scales without marginal cost.

Pipeline · Factory Conveyor Belt

From raw lead to closed deal, all on a single conveyor belt

Four connected stations — each with a specialized agent. The lead enters raw on one end and exits with a confirmed meeting on the other.

01 · Scraper

Enriches

45+ fields in ~35s per lead. Google Maps, B2B, validation with the IRS.

Tax IDPartnersWA
02 · AI SDR

Qualifies in Zap

Personalized message, NLP that responds to objections and validates ICP in real time.

WhatsAppNLPICP-fit
03 · Calendar

Autonomous scheduling

Lead accepted? Agent checks the closer's calendar and schedules the meeting seamlessly.

Google CalCloserAuto
04 · CRM

Updated HubSpot

Complete conversation history, score, objections, and data — close the deal without going in blind.

HubSpotHistoryPipeline
The 3 agents in the ecosystem

It's not a sales chatbot. It's the orchestration of the entire sales funnel

Each agent has its own specialty. They communicate with each other via A2A to take a lead from raw data to a scheduled appointment without any human friction.

Agent · Lead Scraper

Intelligent extraction

Forget about pre-packaged cold lists. Build your database in real time with validated data.

  • 7-Step Pipeline · Maps → B2B → IRS
  • Enrichment with 45+ fields (CNPJ, partners, validated WhatsApp)
  • Automatic lead scoring in ~35 seconds per lead
Google MapsIRSPuppeteerBrowserbase
Agent · AI SDR

Frictionless qualification

Lead enriched? The agent springs into action instantly via WhatsApp with the right approach for the profile.

  • Personalized messages by segment and pain point
  • NLP responds to objections in real time
  • Autonomous scheduling synced with HubSpot CRM
WhatsApp BusinessNLPHubSpotCalendar
Agent · SuperGrow Outbound

Cadence machine

Lead doesn't respond on first contact? SuperGrow ensures no opportunity goes cold.

  • Up to 5,000 sends/month with dynamic personalization
  • D1 → D3 → D7 → D14 cadences with A/B testing
  • Real-time history in HubSpot
A/B testingHubSpotAI variationsWebhooks
SuperGrow · Smart Sequencing

Persistence without coming across as spam, with built-in A/B testing

Four carefully crafted messages. Each with its own objective, copy, and channel. Metrics tracked for each variant.

Day 1

Value Proposition

A personalized opening message tailored to each segment and pain point identified by the scraper.

WhatsAppEmail
Day 3

Relevant content

Case study, whitepaper, or industry example — evidence that reinforces value.

EmailWhatsApp
Day 7

Urgency trigger

Limited-time offer or expiring benefit — direct call to action without sounding pushy.

WhatsAppLinkedIn
Day 14

Nurturing & Closing

Gentle message: "If you'd like to talk later, we're here." Keeps the door open.

EmailRe-engagement

Each sequence runs native A/B testing: variations in copy, timing, and channel. The winning templates are automatically promoted. You adjust the template and see the results in real time.

WhatsApp vs Email

The right channel matters as much as the message

Average open rate for B2B outbound campaigns in Brazil. Not opinion — just raw data.

Open rate · cold outreach

Averages observed in campaigns with 5,000+ monthly sends, qualified ICP.

ChannelWhatsApp · personalized AI
70%+
70%+
Multiplier
3.5×
+50pp
Additional percentage points
10 min
Average response time
Frontline · Outbound Voice

Email gets ignored. WhatsApp gets read. Voice converts.

Until recently, automated calls sounded like frustrating robots that customers hung up on within two seconds. MyDatAgent has changed the game. Active voice agents, deployed at scale, with such natural fluency that leads can't tell the difference from a human.

The technology behind the human voice

We don't use a generic "female robot" voice. We clone the voice of your best salespeople or create a unique persona for your brand. The AI breathes, pauses, and adjusts its intonation based on the lead's response.

Voice clone & natural intonation

The voice of your real salespeople or a brand persona. If the customer makes a joke, the AI laughs and responds in the right tone.

Ultra-low latency

A voicebot's worst nightmare is that awkward 3-second silence. Our architecture delivers sub-second responses — the conversation flows like a human-to-human exchange.

Real-time reasoning

It doesn't read from a boring script. It listens to the objection, processes the context via LLM, and responds intelligently — "I don't have a budget right now" becomes a pivot to a case for your product's ROI.

The Cost Secret · Private LLM vs. Public APIs

Cumulative cost for 10,000 calls/month, each lasting 3 minutes. Real-world infrastructure comparison.

Before · Public API GPT-4 + ElevenLabs

Voice via third-party APIs

02.5k5k7.5k10k calls
Cost / call
$4.80
Total / month
$48k
After · Private MDA SLM Qwen 3.5 + vLLM + TTS in-VPC

Voice with MDA's private LLM

02.5k5k7.5k10k calls
Cost / call
$0.90
Total / month
$9k
Cost reduction
−81%
Savings / month
$39k
No currency fluctuation
The ideal scenario

The SDR agent sends a message on WhatsApp. The lead responds. The AI automatically calls using your brand's voice to confirm the details and finalize the appointment. All within the same ecosystem, with transcription directly in HubSpot.

Observability · Real-time KPIs

The sales process is transparent and data-driven

Did you think AI was a black box? The dashboard shows every interaction, every objection, and every conversion. If the sequence isn't converting, you can adjust the template in real time.

Top Metrics

Volume of enriched leads, WhatsApp and email validation rates, hot vs. cold leads.

Engagement by Channel

Open rate, response rate, average time. Top objections mapped by AI in real time.

Conversion & ROI

Scheduled vs. held meetings, ROI on API investment and credits per sequence.

The architecture behind it

Peak of 5,000 submissions/month without a hitch

A robust and scalable stack to keep your operation running smoothly. Official integrations, cloud infrastructure, and native LGPD compliance.

Robust stack

Python + FastAPI + Supabase/MySQL, with AI running on Claude Sonnet (or private MDA SLM).

PythonFastAPISupabaseMySQLClaude SonnetQwen 3.5

Official connections

WhatsApp Business API + official APIs from the Brazilian Federal Revenue Service, Google, and HubSpot. No hacks, no bans.

WA BusinessBrazilian Federal Revenue ServiceGoogle APIsHubSpot

Scalable cloud

AWS + Docker ensuring the agent can handle peaks of 5,000 messages/month without queues or downtime.

AWSDockerAuto-scalingQueue workers
Strategic Box · MDA Consulting

You know you need to automate lead generation, but your team doesn't have the time?

Most B2B companies fail at sales automation because they can't align the bot's script with the reality of their ICP. APIs, sequences, CRM integration — it always gets pushed to the next quarter.

MDA Consulting handles the entire setup. We map your personas, build the sequences, train the SDR Agent with the real objections from your business, and integrate everything into your HubSpot. In 90 days, your sales operation is scaling without adding new headcount.